The International Dental Show (IDS) 2025 in Cologne was once again a great success for Ultradent Products. With more than 2,010 exhibitors from 61 countries and over 135,000 visitors, the world's leading dental exhibition provided an ideal platform for innovations, expert discussions and practical product demonstrations.

Thanks to its open and inviting setup, the Ultradent Products booth attracted numerous visitors each day. An amazing atmosphere and an energetic flash mob made every start of the day a special highlight. Both the choreography as well as the flash mob music were created by Anja Holler (Ultradent Products Sales Manager DACH), using AI. In line with the international character of the IDS and the presence of Ultradent Products, the song lyrics reflected a wide variety of languages from all over the world.

Outstanding innovations, interactive experiences and groundbreaking solutions inspired users from all over the world.

  • Tooth whitening: the visitors were guided digitally through the different treatment options with Opalescence in the specific whitening area.
  • Restorative solutions: an exciting tour across the individual steps of restorative dentistry revealed a well-thought-out workflow for ideal treatment results.
  • Laser technology: likewise, the area around the new Gemini Evo diode laser, where users could explore its usage and benefits hands-on, was very well received.

In addition to the activities at the Ultradent Products booth, the exchange with industry experts formed another highlight of the IDS, as it is always fascinating to see how the industry develops and how other companies present new approaches and technologies. At IDS, it’s all about people - the experts, the visionaries and all those who are passionate about shaping the future of dentistry. We are proud to be a part of this unique community and are already looking forward to the next IDS!

Our heartfelt thank you goes to our visitors, customers, business partners, the entire Ultradent Products team and everyone who made this event so special.

Get your own impression of the activities during the IDS 2025 at the Ultradent Products booth and watch our recap videos: